The signs are everywhere.
Prices are getting out of control.
Consumers see prices rising every week, but there is no live, trusted map of what things actually cost across stores, cities, and categories.
Enter Greenback: America's crowdsourced pricing game.
Users spot real prices, earn points, claim titles, share victories, and help build a living price map of everyday America.
Social pricing game
Points, titles, streaks, and shareable wins make price reporting feel like sport.
Crowdsourced price network
Real shoppers, real receipts, verified prices across stores, cities, and categories.
Partner-funded rewards
Brands and retailers sponsor missions, bounties, and badges that drive real visits.
Market intelligence layer
A living dataset of true shelf and menu prices — priced for retailers, CPGs, and analysts.
A simple game loop creates a valuable data network.
Each spot improves coverage. Coverage attracts partners. Partner rewards attract more spotters. The loop compounds.
Status makes price reporting worth sharing.
Launch narrowly. Prove density. Then scale.
The consumer game becomes a market intelligence engine.
The same data shoppers contribute for fun becomes a high-fidelity, real-time view of pricing — sold to retailers, brands, and analysts.
Price spreads
Low / median / high by SKU and metro, refreshed daily.
Category trends
Movement on milk, eggs, gas, fast food, and seasonal goods.
Store comparisons
Banner vs banner. Independent vs chain. Format vs format.
Sponsored missions
Measure visits, baskets, and lift from in-app bounties.
Shopper activity
Where attention is moving across markets in real time.
